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Why podcasters transcribe (it isn't just accessibility)
A transcript is the only version of your episode Google can read. Publishing one under each episode gives search engines an hour of indexable text per show — listeners find you by searching a phrase a guest said, not just your title. The same text is your show-notes draft: skim the transcript, pull the three best quotes for social posts, lift the topic list for chapter markers, and you've done in ten minutes what used to take a re-listen.
It's also the accessible version of your show for deaf and hard-of-hearing audiences — and if you publish a video version, the SRT export drops straight onto YouTube as captions.
Episode economics: what fits which tier
A short-form episode (under 30 minutes) transcribes free with no account, three a day. Typical 45–60 minute episodes fit the free account tier. For a back catalog, credit packs are the tool: $5 buys 600 minutes — roughly a season of weekly hour-long episodes — and packs never expire, so you can work through the archive at your own pace. A weekly show that transcribes every new episode plus occasional archive digs is the classic Pro ($10/month) use case.
Remote interviews recorded as separate tracks (double-enders) transcribe best as the mixed-down episode file — upload the final edit, not the raw stems, so crosstalk cleanup and level differences are already handled.
Frequently asked questions
Do transcripts actually help a podcast's SEO?
Yes, measurably. Audio is invisible to search engines; a transcript page gives each episode thousands of indexable words in your niche's exact vocabulary. Shows that publish transcripts rank for long-tail phrases spoken mid-episode — queries nobody thinks to put in a title. Export TXT, tidy the filler in the editor first, and paste it under your episode page or into your CMS.
What's the fastest show-notes workflow?
Transcribe the final mix, then work inside the editor: search for the moments you remember, click their timestamps to confirm the audio, and copy the best lines for pull-quotes. The segment timestamps double as chapter markers — note the times of topic changes as you skim. Ten minutes per episode is realistic once you've done it twice.
My podcast is also on YouTube — can I get captions?
Yes — export SRT and upload it in YouTube Studio (Subtitles → Add → Upload file, "With timing"). Auto-captions on YouTube are worse than a Whisper-class transcript you've spot-checked, and uploading your own SRT means the captions match the polished transcript on your website word for word.
Should I upload the raw double-ender tracks or the final mix?
The final mix. Separate host/guest stems mean two uploads, two transcripts, and manual interleaving; the mixed episode gives one transcript in listening order, with music beds and edits already where they'll be for the audience. If you need who-said-what labels, Pro's speaker diarization tags the mixed file per voice.
How do I work through a 100-episode back catalog?
A credit pack and a rhythm. $15 buys 2,400 minutes — about 40 hour-long episodes — and $39 buys 9,000 (150 hours); packs never expire, so there's no deadline pressure. Batch by season, transcribe a handful of episodes per sitting, and publish transcripts as you go; each one starts earning search traffic immediately.
Do ads, intro music, and sound effects break the transcript?
No — music without speech simply produces no text, so your intro theme becomes a clean gap between segments. Host-read ads transcribe like any other speech (delete them in the editor if you don't want them in show notes). The only trouble spots are speech deliberately buried under loud music, which may need a manual pass.